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05 Apr 2025

The Smart Travelers Guide to the Amalfi Coast

9 Essential Tips for Making the Most of Your Amalfi Coast Trip

The Amalfi Coast is one of Italy’s most breathtaking destinations — a UNESCO World Heritage site known for its dramatic cliffs, pastel-colored villages, and sparkling coastline. But with over 5 million annual visitors and limited infrastructure, this slice of paradise requires smart planning to fully enjoy.

Here are 9 practical tips to help you experience the very best of the Amalfi Coast — without the stress.


1. Avoid Peak Season — Visit in September or October

If you want to escape the crowds and inflated prices, avoid visiting between May and August.

September and October are ideal:

  • Warm sea temperatures

  • Fewer crowds

  • Easier restaurant and hotel reservations

  • Better overall experience

Winter is peaceful and crowd-free but expect many restaurants and hotels to close for the season.


2. Do Not Drive the Amalfi Coast

Driving the coastal SS163 Highway is not for the faint of heart. Think narrow cliff-edge roads, blind curves, and nerve-wracking traffic.

Instead:

  • Use SITA public buses

  • Pre-book taxis or private drivers

  • Take ferries between towns


3. Be Flexible with the Bus Schedule

Public buses are often delayed, overcrowded, or may pass you by altogether during peak times.

Plan your route in advance on the SITA Bus website — but stay flexible. And when in doubt, relax with a limoncello while waiting.


4. Budget for Expensive Taxis

Taxi fares on the Amalfi Coast can be shockingly high — think €80 for a 20-minute ride.

Money-saving tip: Hire a driver for the entire day on a flat-rate basis if you plan on sightseeing multiple locations.


5. Explore the Smaller, Less Touristy Towns

While Amalfi, Positano, and Ravello are iconic, smaller towns offer a more authentic and peaceful vibe.

Don’t miss:

  • Maiori & Minori — Coastal charm with fewer crowds

  • Scala — Oldest town on the coast

  • Conca dei Marini — Hidden beach and affordable seafood at La Bonta del Capo


6. Visit Pompeii Early in the Morning

Make a day trip to Pompeii — but arrive right at opening time (9 AM) to beat the crowds.

Pro tip: Download a guide app like Discover Pompeii before your visit. On-site signage is minimal, and a guide will enhance your experience.


7. Compare Prices When Buying Souvenirs

Souvenir prices vary wildly between towns.

That lemon ceramic ornament? €7 in Amalfi might cost €13 in Positano. Take your time, browse around, and buy smart.


8. See the Amalfi Coast from the Water

Seeing the coast from a boat or kayak is unforgettable.

Options include:

  • Private boat tours (like Gianni’s Boat Tours or Exclusive Cruises)

  • Renting your own small motorboat

  • Kayaking with Amalfi Kayak for a more adventurous experience

Keep in mind: Watch out for jellyfish (called Medusa in Italian) when swimming!


9. Find a Quieter Beach

The main beaches in Amalfi and Positano can get packed and pricey. But walk just 10–15 minutes away, and you'll often find quieter spots.

Less crowded beaches to check out:

  • Atrani Beach (near Amalfi)

  • Fornillo Beach (near Positano)

  • Maiori, Erchie, and Vietri Sul Mare for larger, sandier beaches


Final Thoughts

The Amalfi Coast is as dreamy as everyone says — but it's also a destination that rewards smart planning. Avoid the crowds, budget wisely, explore off-the-beaten-path towns, and embrace a flexible mindset.

 

With these tips, your Amalfi adventure will be unforgettable for all the right reasons.